Designed to Take the Guesswork Out of Color
Choosing colors and finishes for your home should be exciting, not overwhelming. We’ve answered some of the most common questions about CAST Colors consultations, what to expect and how we can help you create a home that feels beautifully put together.
General Consultation Questions
-
We start by learning about your project, your style, and your goals. During your consultation, we’ll evaluate your home’s architecture, lighting, existing finishes, and overall vision. You’ll receive expert recommendations tailored specifically to your home, helping you make confident color decisions without the stress of second-guessing.
-
Yes! Many of our consultations can be completed virtually. Simply send us photos or videos of your space, along with a few details about your project, and we’ll provide personalized color recommendations and a custom palette. Virtual consultations are a convenient option for clients anywhere in the country.
-
Absolutely. Every consultation includes a customized color palette with recommended paint colors and product information. Depending on your selected package, you’ll also receive notes explaining why each color was chosen, suggested paint sheens, and recommendations for coordinating trim, doors, cabinets, or accent colors.
-
Yes! Color is only one piece of great design. We can help coordinate flooring, countertops, cabinetry, tile, backsplash, hardware, lighting, and other finishes to create a cohesive look throughout your home or renovation project.
-
Every project is a little different, but most color consultations can be completed quickly once we understand the scope of your project. After your consultation, you’ll receive clear color recommendations so you can confidently move forward with painting, renovations, or preparing your home for sale.
For larger renovations, investment properties, or new construction, CAST Colors can also work alongside your project timeline and help make selections as the project progresses.
-
Pricing is based on the size and scope of your project, the number of spaces or selections involved, and the level of guidance you need.
A single-room color consultation will naturally look different from selecting an entire interior and exterior palette, preparing a home for market, or making selections for a full renovation.
We’ll discuss your project first and recommend the service that makes the most sense, so you know exactly what you’re paying for before we begin.
Color Before You Sell™
-
Color Before You Sell™ is a CAST Colors service specifically designed for homeowners preparing to list their property.
Paint is one of the simplest and most cost-effective ways to transform how a home looks and feels to potential buyers, but choosing the wrong color can work against you.
Using our experience in color, design, renovation, and real estate, we evaluate your home’s existing finishes, flooring, cabinetry, lighting, overall style, and target buyer to recommend colors that help the home feel fresh, cohesive, updated, and market-ready.
The goal isn’t simply to choose a pretty paint color. It’s to make strategic choices that help your home show at its best.
-
Not necessarily!
While neutrals are often a smart choice when preparing a home for sale, neutral doesn’t have to mean boring (or everything painted the same shade of gray).
We consider the architecture, natural light, existing finishes, flooring, cabinetry, and overall personality of the home. Sometimes a warm neutral is the right answer. Other times, a carefully selected color on cabinetry, an island, front door, powder room, or accent area can make a home far more memorable.
The goal is to appeal to buyers while still allowing the home to have character.
-
Absolutely. In fact, we encourage it.
CAST Colors can work directly with homeowners and their real estate agents to determine which updates are worth making before a property goes on the market.
Because we understand both design and real estate, our recommendations aren’t made in a vacuum. We consider presentation, buyer appeal, existing finishes, budget, and where your improvement dollars are likely to have the greatest impact.
We also offer services specifically for Realtors who want to provide professional color and pre-listing guidance to their clients.
Renovations, Builders & Investors
-
Absolutely. We regularly work with builders, contractors, remodelers, and real estate investors to simplify finish selections and create homes with broad market appeal. Whether you’re building a custom home or renovating a property for resale, we can help streamline the design process while creating timeless, marketable spaces.
-
Yes. We’re happy to collaborate with your painter, contractor, builder, or designer to ensure everyone is working from the same vision. We can provide detailed color specifications and answer questions throughout the project to help everything come together smoothly.
-
Yes, this is one of our specialties.
Through our own experience renovating and selling investment properties, we understand that selections for a flip or investment property have to do more than look beautiful. They need to work together, appeal to the target buyer, fit the property’s price point, and make sense financially.
CAST Colors can help create a cohesive design direction for paint, cabinetry, flooring, tile, countertops, hardware, fixtures, and other finishes so you’re not making dozens of disconnected decisions throughout the renovation.
Whether you’re updating a rental, renovating a property for resale, or taking on a full-scale flip, we can help you make selections with both design and resale in mind.
Services, Packages & Partnerships
-
If you’re not sure, that’s completely okay. You don’t have to figure it out before contacting us.
Tell us a little about your home, project, and what you’re trying to accomplish, and we’ll help determine which CAST Colors service is the best fit.
Whether you need help choosing one perfect paint color, creating a whole-home palette, selecting exterior colors, preparing a property to sell, or making design selections throughout a renovation, we’ll recommend the level of service that gives you the guidance you need without paying for services you don’t.
-
Yes! We offer Realtor Partner pricing for licensed real estate professionals and brokerages. Our services can help sellers prepare their homes for the market, assist buyers with move-in color planning, and provide valuable design guidance that enhances the client experience. We’d love to create a customized partnership for your team.
-
We can recommend colors from most major paint brands, including Sherwin-Williams, Benjamin Moore, Behr, PPG, and others. If you already have a preferred brand or painter, we’ll tailor our recommendations accordingly.
Still Have a Question?
Every home is different. Every project is different. And sometimes your question doesn’t fit neatly into a FAQ. Tell us a little about what you’re working on and we will help you determine the next best step.
